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WOP Dubai will be held 22 to 24 Nov 2022 in Dubai, United Arab Emirates. WOP Dubai is Middle East’s leading exhibition for the fresh produce business. World of Perishables Middle East is the specialized marketing & communication platform for fresh produce in Dubai. As for many sectors Dubai is the regional hub for the fresh produce trade but has been lacking an adequate forum and meeting point. Dubai Central Fruit & Vegetable Market, the region’s largest market for fruits & vegetables partnering with WOP DUBAI. This partnership with the largest center for trade and distribution of fresh produce in the Middle East will be vital to establish WOP as the annual meeting point serving the needs of the entire industry. WOP exhibitors will meet the huge purchasing potential of the markets wholesalers and retailers. WOP is a marketplace for the increasing trade and demand of produce, technology, packing and logistics to handle perishables. WOP Dubai is an event and I like events...



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Why Exhibit at WOP Dubai 2022?

  • Unlike other trade shows and expos, WOP DUBAI provides a unique business-driven & practical environment by having a much focused industry profile related only to fresh produce.
  • Get access to the region's fastest growing economy in the world.
  • Meet new potentials and find new markets.
  • Strengthen the relationship with existing customers.
  • Evaluate your completion in the market.
  • Get updated with innovations and market trends.



World of Perishables Middle East Profile:

The exhibition will be focused on the major categories of the fresh products and business.

A clearly structured exhibition profile covers the entire products chain on trade of fresh produce:

  • FRESH PRODUCTS:

    • Fruit, Vegetables, Bio-products, Frozen products, Convenience foods, Juices

  • GOODS SAFETY:

    • Pesticide control, Quality assurance, Freshness programmes, Laboratories, Hygiene programmes

  • TECHNICAL EQUIPMENT:

    • Order-picking and loading systems, Packaging plants / systems, Storage

  • TRANSPORT SERVICES:

    • Airfreight, Sea freight, Goods transport, Ports, Transport companies, Customs offices

  • TRADE:

    • Producer markets, Wholesale trade, Auctions, Marketers

  • SERVICES:

    • Variety development, Goods presentation, Insurances, Associations & institutions, media

Exhibiting at WOP DUBAI 2021 will bring you face-to-face with buyers, specifies and decision makers from across the Middle East, one of the fastest growing markets in the world within the fresh products, fruits and vegetables industry.


Why visit WOP DUBAI 2022?

WOP DUBAI 2021 is the ideal platform that allows you to meet the professionals of the fruit and vegetables industry not only the local or regional ones but also the international in order to maximize the opportunity to grow your business and get updated with the latest market technologies and trends.


The WOP DUBAI 2021 EXPO will also give the opportunity:

  • To find new suppliers
  • To set up new partnerships


Please note that access to the exhibition is exclusively dedicated to trade visitors and industry related professionals.

Visitors Profile WOP Exhibition Dubai 2022:

  • Wholesalers and retailers
  • Hyper Markets and Major Super Markets
  • Purchasers from Hotels and Restaurants
  • Juice Producers
  • Government Authorities & municipalities

The exhibitors will be mainly coming from the GCC Gulf Cooperation Council: Bahrain –Oman – Qatar –Oman – Saudi Arabia and the United Arab Emirates (UAE), Middle East and Africa, Egypt , Lebanon , Syria, Iraq , Iran , Jordan , India and Pakistan , Commonwealth of independents states , North Africa.

Last Edition of WOP DUBAI:

The total outcome of the show this year reflected again the huge growth in the trade of perishables in the Middle East and proved the position of WOP DUBAI as the only trade fair for fresh produce in the region as well as strengthen the emirate of Dubai as an important destination and a worldwide trading center for fruits and vegetables. The constant growth of past years continued this year.

Overall, 205 participating companies from 30 countries exhibited at WOP DUBAI 2021 and presented a wide range of products and services. They came from Australia, Belgium, China, Cyprus, Egypt, France, Germany, Greece, Italy, Kenya, Macedonia, Malaysia, Moldova, Morocco, Netherlands, Pakistan, Poland, Portugal, South Africa, Spain, Turkey, United Arab Emirates, United Kingdom, and United States.

4923 traders and industry professional from 78 different countries visited the exhibition with a growth of 11% from the last year for WOP attendance figures. 7329 visitors’ attended both shows (IPM DUBAI & WOP DUBAI) with the general total growth of 9% from WOP 2014 figures.



For further information, please click here .
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Venue of WOP Dubai

Dubai World Trade Centre
Sheikh Zayed Rd - Trade CentreTrade Centre 2 - Dubai - United Arab Emirates



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