Why visit IBA ?

There is no alternative to iba for the owners of and buyers from small and medium-sized businesses or for international manufacturers, wholesalers, and fast food, coffee and supermarket chains. After all, decisionmakers know that this is where they will find a unique concentration of know-how in an incomparably dynamic environment. This makes iba the best platform for your presentation and an ideal forum for establishing new and cultivating existing contacts, successfully concluding business transactions or initiating successful followup business.

Visitor Profile IBA Germany:

• Small and medium-sized bakeries
• Wholesale bakeries – bread and baked goods, cakes and pastries
• Industry – confectionery, suppliers, etc.
• Industry – bread and baked goods, cakes and pastries
• Services – catering, cafés, coffee shops, hotels, service stations
• Retailers
• Training and further education
• Other
• Research and development

Range of products in IBA Germany:

IBA shows all trends – from baking ingredients to packaging – and presents the most successful, most creative and most innovative companies.

• Production technology

'Look and marvel' is the motto of iba 2021: here you can inform yourself about current production techniques and also experience many machines live in action. Automation and process optimization are hot topics for the food manufacturing industry – but also for small and medium sized businesses. From furnaces with temperature sensors, to cutting machines and dough preparation and transportation. See for yourself!

• Raw materials and ingredients

At iba it smells good – this is due to the many live-baking events. What one can also see: the importance of the high quality raw materials and ingredients are. Inform yourself about caking agents, premixes and flavours. Learn about organic trends, wedding cakes and pastry trends such as the colourful macaroons. What are topics such as gluten-free, vegan and lactose-free all about and what do I need to know about the new allergen labelling? iba 2021 keeps you up-to-date! 

• Snack

Welcome to the world of snacks! This does not only encompass the quick and healthy snack in between but also everything that has to do with the topic snacks. This includes not only fresh snacks, but also fine and frozen food as well as store design, frontbaking, hot drinks, coffee machines and technical equipment ranging from the microwave to the toaster to refrigerated transport systems. Where? The main focus is in Hall B3 but is also distributed across the whole trade fair. The printed SnackGuide provides precise information.

• Coffee

Who would have thought that the good old filter coffee is celebrating a comeback and that classics like cappuccino are one step ahead of flavoured coffees! A lot is happening around the most popular beverage of the Germans! Cold-brewed coffee with less bitter substances and acids is the latest trend. The demand for organic products is increasing as well as the requirements for the environmentally friendly technology of coffee machines. Visitors tip: the 'Coffee World' in hall A4.

• Shop fittings and equipment

A feast for the eyes – to present the products in the best look is all the more important. The customer should feel comfortable immediately when he enters the shop. The exhibitors at iba show how to conjure up a certain something and the right atmosphere, how lighting accents are used skilfully and how to emphasize the freshness and quality of the products with refrigerated display cases. In a good store concept, everything is harmoniously coordinated and invites customers to linger.

• Packaging

Packaging plays a supporting role not only in terms of durability and food hygiene – but packaging also seduces and emphasizes the quality of the content. The best product only cuts a good figure, if it is adequately packaged. In order for the product and its packaging to form a dream team, iba shows you everything from disposable packaging to vacuum machines to capping and labelling machines. You will find the focus on the key-topic packaging in hall B1.

• Logistics

Sophisticated logistics is like a masterpiece: How do I manage to unite the correct amount of raw materials, ingredients and packaging at the right time in one place? In order for this to works out smoothly, there are automated picking systems, air boxes, storage systems and much more. Get to know 'Predictive purchasing' – the art of assessing future purchasing decisions properly.

• Cleanliness and hygiene

Cleanliness and hygiene are essential in each business and a basic requirement so that the quality of the products is very highly regarded. The range is wide: Starting with the work clothes, ranging to floor and wall covering and waste separation bins. Special equipment such as sheet metal cleaning machines, extraction units and basket washing machines make everyday life easier.

• Energy, ventilation and air-conditioning technology

Hot, hotter, bakery! At iba 2021 you will learn all about the topic of energy. Which ventilation device is suitable for my store? How can I use heat recovery in a meaningful way? Is a photovoltaic system worth it for me? Do I need a humidifier? Are my fans sufficient? How do I improve my CO2 footprint? Learn from the professionals by looking over their shoulder!

• Accessories

Here you will find all the big and little tools that facilitate baking. Bella figura makes bread, chocolates, marzipan and chocolate with the proper form. This should not be missing: beater, cookie cutters, icing bag, baking mats, knives, cake dividers, baking trays – everything the bakery and confectionery heart could wish for! Smaller portion sizes for the growing number of single households and new materials such as silicone are the current trend.