Sustainability, nanotechnology, green coatings, rising prices as well as new applications of TiO2 are some of the top trends that are pushing paint and coating innovations. The European Coatings Show is a must attend event for anyone wanting to present new developments to the international coatings industry. Here are 5 good reasons why it pays off to exhibit at the European Coatings Show, the world-leading exhibition for paint and coatings from 25 – 27 March 2025.

1. The World’s Innovations all in one Place

The product spectrum at the European Coatings Show and the top-class programme of the European Coatings Show Conference meet the needs of the coatings market 100%. Formulators of coatings, paints, printing inks, adhesives and sealants and construction chemical products are looking for the right raw materials, equipment and technologies. So as an exhibitor at the European Coatings Show you can be sure to meet the right decision-makers.

2. The European Coatings Show as Industry Barometer

The statistics from the past impressively show the importance of the European Coatings Show as world-leading exhibition: 54% of the exhibition visitors came from the European Union, 16% from the rest of Europe, 22% from Australia/Oceania, Asia and Africa, and 8% from America. 87% of the exhibitors in 2027 expected noticeable follow-up business, 95% reached their major target groups and 96% praised the professional competence of the visitors on their stand. Innovations will essentially determine future growth in the coatings sector. Make sure you get a large piece of the action by presenting your new products at the European Coatings Show.

3. Inspiration for tomorrow’s Surface Finishes

Meetings, deadlines and pressure of costs. Developers and process managers often have no time for detailed thoughts about tomorrow’s surface finishes during their daily work. Be part of the show, inspire the coatings community by presenting your groundbreaking innovations and discuss new trends and technologies on equal terms with the specialists.

4. Create Networks and Trust

Visitors want to meet the crème de la crème at the European Coatings Show. They would like to discuss the possibilities for new paint formulations, update on the latest processes and equipment technologies, and profit from exchanging views with colleagues. More than 90% of them are involved in procurement decisions in their company. So use the opportunity to create expert networks in Nuremberg and convince the decision-makers of the benefits of your products and solutions in a personal atmosphere.

5. Technology Location Nuremberg

Located at the heart of Europe, the technology location Nuremberg is easy and quick to reach via the motorway network, rail network and European flight network. The exhibition centre and old town centre are only a few minutes away from the main rail station and airport by public transport. Be enchanted by the unique atmosphere of this thousand-year-old city, which was world-famous for its craft skills in medieval times and still promotes this heritage today, for example in the Centre of Excellence for New Materials in the Nuremberg Metropolitan Region.

How to get the most benefit from your attendance at European Coatings Show. Some handy tips and suggestions for exhibitors to help you to plan your attendance properly before you start.

The international World of Paint and Coatings

The product spectrum at the European Coatings Show reflects the innovations in paint and coatings. Every two years, the formulators of paint, coatings, adhesives and sealants, producer of additives, producer of construction chemical products, industrial processors and representatives from science and research discuss the latest developments in the coatings industry.

Joint Organization by Vincentz Network and NürnbergMesse

With their experience and comprehensive service, Vincentz Network and NürnbergMesse will help to ensure your lasting success at the trade fair.

The European Coatings Show Success Story

Since its premiere under the name of “Farbe und Lack” in 1991, the European Coatings Show has developed into today’s biggest and most important event in the world for the coatings industry. The event set new records in 2023 with 1.016 exhibitors. The very large international share of 69% for exhibitors and 65% for visitors also emphasizes the importance of the European Coatings Show as the world’s leading exhibition.