Robert Yager's campaign for Balenciaga won First Place in the Advertising/Corporate Work category of the PDN Photo Annual '19.
Creative credits: Demna Gvasalia, designer // Holli Smith, hairstylist // Inge Grognard, makeup artist // Nicolai Niermann, director of photography // Mei Kawajiri, manicurist // Sylvia Farago, producer
Balenciaga’s Summer 2019 campaign, shot in Nyack, NY. Balenciaga commissioned Yager to evoke the style of his Los Angeles gang images from the 1990s.