One thing we learned

One thing we learned at ISPO Munich 2020: Sustainability is becoming the norm – and not just a marketing shout out. • Fittingly, the @girlfriend collective's claim is: "Trash looks better on you than it does polluting the planet." The brand turns old plastic bottles, fishing nets and other waste into activewear – in sizes XXS to 6XL. So far they've recycled over 1.9 mio watter bottles