Have you ever heard of "olfactory marketing" ? It is a strategy typical of the world of hospitality in which fragrances are used to create a unique and unforgettable guest experience. Are you looking for the largest selection of ambient scents? Come and viit HOMI Milan, the lifestyle trade fair! The new edition will take place from 22nd to 25th January 2021 at @Fieramilanospa. #HOMI21