Why attend Surf Expo 2023?

• Record Breaking Attendance  -  Surf Expo continues to break records for growth in attendance. With more than 2,200 booths featuring products ranging from high end surf brands to value-price souvenirs and coastal gifts the show is a buyers paradise. 

• Surf Expo Turns 40! -  Surf Expo is a proven marketplace, and the organizers proud to celebrates its 40th Anniversary in 2023. 

• New Brands/New Products -The #1 reason retailers attend a tradeshow is to find new products.  The Surf Expo show floor brings more than 250 new brands to the marketplace.

• Buyers Rely on Surf Expo -  More than half of Surf Expo buyers have attended at least 4 consecutive shows/markets, and come from all over the globe because they trust that they will find the best of beach lifestyle, resort and board sports at each show.

Why exhibit at Surfing Equipment Show USA 2023?

For the past five years Surf Expo has been ranked among the fastest growing trade shows in the U.S. for attendance. The business-focused marketplace attracts buyers from all over the world.

• Surf Expo’s total buyer attendance represents over $2 billion is buying power

• Average attendance exceeds 26,500 including buyers, exhibitors and media

• The top four reasons buyers come to Surf Expo are to see new products, find new suppliers, keep up to date with trends and see existing suppliers.

• Buyers represent more than 7,500 storefronts from across the U.S., Canada, Europe and the Caribbean

• The show features more than 2,600 booths of apparel and hardgoods and a full line up of special events, including fashion shows, annual awards ceremonies and watersport demos.

• The number one order-writing show in the industry.

• While 65% of buyers attend BOTH September and January Surf Expo, 35% attend one or the other (approximately 1,200 buyers). A consistent presence at both shows is the only way to reach all Surf Expo buyers.

Categories in Boat Exhibition Orlando 2023:

SURF:

It’s the category that launched Surf Expo, the surfing industry’s oldest and largest tradeshow. Features boards, sunglasses & sun protection products, boardshorts, juniors, footwear and fins. You’ll also find dive fins, masks, spearguns, dive specific wetsuits and underwater photography equipment.

WAKE:

September Surf Expo is THE marketplace for wakeboards and water skis as well as the growing wakesurf category. You’ll also find bindings, gear including clothing, helmets and wetsuits, inflatables, pumps, and other related accessories. Plus boats and jet skis, towers, pylons, racks, speakers, lights, and biminis. The Wake category is held at the September shows only.

KAYAK & CANOE:

Surf Expo welcomes Kayak & Canoe as the newest addition to the paddlesports lineup. Whether you use a double-bladed paddle or single you will find the top brands here in September. Your search is over for that new crossover category, or if you need to boost the selection at your shop check out the PFD’s, helmets racks and accessories as well.

SUP:

The largest growing watersport in the country for oceans, river and lakes. Stand Up Paddleboards are also the perfect tool for fitness and yoga junkies. Features the boards, paddles and fins, plus accessories, racks and training videos.

SKATE:

Sidewalk surfing and shredding the concrete wave. Skate at Surf Expo includes completes, long and shortboard decks, cruisers, trucks, wheels, protective gear and accessories along with apparel.

WIND:

Surf Expo is the retailers’ resource for all wind-related boarding. Features kites, boards, sails, booms, masts, harnesses, bindings and related accessories. The Wind category is held at the September shows only.

SWIM:

With the largest collection of swimwear exhibits in the country, you’ll find the latest juniors, missy, children's and contemporary styles. The largest collection of swim lines at the largest water-related event in the country.

BOUTIQUE:

Offering high fashion and contemporary lines that include resort wear, preppy patterns and sexy sundresses; high-end apparel, footwear and accessories make up this juried category.

RESORT:

This category offers everything a vacationing consumer wants. It’s the most comprehensive collection in the resort tradeshow industry including tees and shorts, casual shirts, dresses, sarongs and batiks, jewelry, towels & footwear, plus premiums and souvenirs, mementos and custom merchandise.

COASTAL GIFT:

From hammocks to tabletop and everything in between; enjoy nicer gift items with a coastal flair.

PERFORMANCE:

A mix of products and accessories that complement or enhance an active water lifestyle; ranging from apparel, to fitness products and accessories. The performance category includes training aides, yoga, consumables and post performance fashions.