Asia Flower Expo Guangzhou 2027
The official event name is the Asia Floriculture & Horticulture Trade Fair (Asia Flower Expo). The 2027 edition is scheduled for 15–17 May 2027 at the China Import and Export Fair Complex, Guangzhou, China. Organised by Guangdong Grandeur International Exhibition Group, the trade fair focuses on floriculture and horticulture. Its 2027 profile lists 30,000 m² of exhibition space, 600 exhibitors and more than 60,000 professional visitors, including 6,000 international buyers; these figures are published by the organiser for the forthcoming edition.
Asia Flower Expo at a glance
| Item | Information |
|---|
| Event | Asia Flower Expo Guangzhou |
| Official name | Asia Floriculture & Horticulture Trade Fair (Asia Flower Expo) |
| Edition year | 2027 |
| Type | Business trade fair |
| Dates | 15–17 May 2027 |
| Venue | China Import and Export Fair Complex |
| Address | 382 Yue Jiang Zhong Lu, Haizhu District, Guangzhou, Guangdong, China, 510320 |
| Organiser | Guangdong Grandeur International Exhibition Group |
| Core subject | Floriculture and horticulture |
| 2027 scale listed by organiser | 30,000 m²; 600 exhibitors; 60,000+ professional visitors, including 6,000 international buyers |
The event profile provides the upcoming dates and venue. The published scale figures describe the organiser’s 2027 profile, not audited results from a completed edition.
Why Asia Flower Expo matters
Compare plants and supply options
Flower businesses often need to assess variety, condition, propagation method and supply reliability together. A trade fair gives growers, wholesalers and buyers a chance to examine products and discuss requirements directly with suppliers.
Connect production with market channels
China’s flower sector includes production, physical shops, online flower sales and cross-border trade. For participants, this makes supplier selection and distribution fit as important as the plant itself.
Evaluate cultivation and breeding priorities
Greenhouse production, propagation and plant-variety development are relevant lenses for a horticulture business. Visitors can use the fair to compare the products and capabilities available and decide which merit further technical or commercial review.
Product and sourcing groups to explore
Use these product groups as practical sourcing lenses for the event’s stated floriculture and horticulture scope. Check the current exhibitor information and prioritise the groups that fit your business.
Cut flowers and foliage
- Roses, carnations, lilies and chrysanthemums
- Fresh-cut seasonal flowers and foliage
- Flower grades, stem quality and presentation
- Post-harvest handling and shipment requirements
Potted plants and nursery stock
- Orchids and flowering potted plants
- Ornamental foliage and indoor plants
- Nursery plants and young plants
- Plant varieties for retail and landscape use
Propagation and plant development
- Seeds, cuttings and young plants
- Tissue-culture propagation
- Plant breeding and variety selection
- Germplasm and propagation materials
Greenhouse and cultivation systems
- Smart greenhouse equipment
- Climate monitoring and control
- Irrigation and water-management systems
- Growing media, substrates and cultivation inputs
Wholesale and sales channels
- Flower wholesale and distribution
- Import and export supply relationships
- Auction and market-trading models
- Physical retail and online fresh-flower channels
Who should visit Asia Flower Expo?
Growers, nurseries and plant propagators
Useful if you are evaluating varieties, propagation inputs or cultivation supplies.
- Compare plant varieties and product quality
- Ask about propagation methods and supply volumes
- Review greenhouse and growing-system options
- Identify suppliers for the next production cycle
Importers, wholesalers and retail buyers
Useful if you need to broaden a flower or ornamental-plant range and assess supplier fit.
- Compare product assortment and consistency
- Discuss origin, availability and logistics requirements
- Evaluate wholesale, retail and online channel fit
- Shortlist suppliers for further commercial checks
Horticulture technology and input suppliers
Useful if your business serves flower growers, nurseries or plant producers.
- Present cultivation equipment and inputs to relevant trade audiences
- Explain technical requirements and after-sales support
- Assess distributor or market-entry interest
- Arrange follow-up around specific applications
Relevant roles include growers, nursery managers, propagation specialists, horticulture buyers, import and export managers, wholesalers, florists, greenhouse operators and agricultural technology suppliers.
Why visit Asia Flower Expo?
- Compare cut flowers, potted plants and nursery products against your quality and assortment requirements.
- Identify potential suppliers for varieties, propagation materials or cultivation inputs.
- Evaluate greenhouse and irrigation solutions against your production conditions.
- Explore distribution and channel options for physical retail, online sales or cross-border trade.
- Build a shortlist of suppliers and questions for technical and commercial follow-up.
Why exhibit at Asia Flower Expo?
Growers, nurseries, plant-propagation businesses and suppliers of greenhouse systems or horticultural inputs may consider exhibiting when the professional visitor profile matches their target buyers. A well-prepared stand can help explain product range, quality controls, growing requirements and supply capacity, and can support conversations about distribution or future sourcing. Use the organiser’s exhibitor information to confirm participation options and costs. For market entry, check product-specific plant-health, import and certification requirements before quoting or committing to shipment; requirements can depend on the product and destination.
How to prepare before Asia Flower Expo
1. Set a sourcing or sales objective
Decide whether your priority is plant varieties, propagation materials, greenhouse technology, distribution partners or buyer feedback. Define what a useful next step would look like.
2. Build a focused company shortlist
Review the organiser’s current exhibitor information as it becomes available. Separate essential contacts from companies to explore if time allows.
3. Prepare product-specific questions
- Which varieties and grades are available, and in what seasons?
- What propagation methods and plant-health documentation apply?
- What are the minimum order, packaging and lead-time conditions?
- How are plants handled, stored and shipped?
- For equipment, what capacity, controls, installation and after-sales support are included?
4. Plan meetings and follow-up
Bring clear product specifications, target markets and distribution requirements. Record each contact’s product, commercial fit and agreed next action so that promising discussions can be evaluated after the fair.
Asia Flower Expo visitor profile and business opportunities
| Visitor profile | Potential focus |
|---|
| Flower growers | Varieties, cultivation inputs and routes to market |
| Nursery and propagation businesses | Young plants, propagation methods and supplier relationships |
| Importers and exporters | Product range, sourcing and cross-border trade requirements |
| Wholesalers and florists | Assortment, quality, availability and channel fit |
| Greenhouse and horticulture suppliers | Equipment, technical specifications and distributor discussions |
Practical information for international visitors
| Item | Information |
|---|
| Venue | China Import and Export Fair Complex |
| Address | 382 Yue Jiang Zhong Lu, Haizhu District, Guangzhou, Guangdong, China, 510320 |
| Dates | 15–17 May 2027 |
Check the organiser’s current visitor information for registration arrangements and the 2027 daily schedule before travelling. Confirm travel documents and entry requirements with the relevant authorities for your circumstances.
After Asia Flower Expo: turn comparisons into decisions
Sort contacts into immediate follow-up, potential suppliers or partners, and market-information leads. For plant purchases, request variety details, quality specifications, availability, packaging and delivery terms. For cultivation systems, compare capacity, operating requirements, installation and support. Recheck product compliance and logistics before making a commitment, then set a clear next action and date for each promising contact.
Is Asia Flower Expo worth visiting?
The fair is most relevant to professionals who can connect its floriculture and horticulture scope with a defined sourcing, production, distribution or market-development objective. A shortlist of products and suppliers makes comparisons more useful; an unplanned walk through the show floor is less likely to answer specific business questions.
Closing thought
Before you go, ask: Which plant, supplier or cultivation decision do I need to make next? Discover. Compare. Meet. Evaluate. Follow up.
Floriculture and horticulture opportunities in China
Market size and demand
China’s flower retail market reached RMB 216.58 billion in 2023, including RMB 98.65 billion in sales through brick-and-mortar flower shops and RMB 117.93 billion in online fresh-flower sales, reported by People’s Daily Online in January 2025. These are retail-channel measures, not a total measure of the whole horticulture industry. The same report, citing customs data, put 2023 flower imports and exports at USD 710 million: exports of USD 438 million to 119 countries and regions, and imports of USD 272 million from 57 countries and regions.
- Flower retail market: RMB 216.58 billion in 2023; total reported retail value.
- Physical flower-shop sales: RMB 98.65 billion in 2023.
- Online fresh-flower sales: RMB 117.93 billion in 2023.
- Flower trade: USD 710 million in imports and exports in 2023.
Drivers and commercial opportunities
China’s Ministry of Agriculture and Rural Affairs reported a government development plan aiming for annual flower sales above RMB 700 billion by 2035. The plan prioritises flower-seed innovation, stronger supply chains, technology, quality and digitalisation; this is a policy target, not a current result.
- Import sourcing: foreign suppliers may assess China’s reported flower imports and compare product fit, seasonality and distribution needs. Plant-health and import requirements must be checked for each product.
- Export channels: the reported 2023 exports provide a basis for investigating wholesale and overseas distribution relationships; they do not establish access or profitability for any individual supplier.
- Retail and online assortment: the reported split between shop and online sales can help buyers assess channel-specific product, packaging and fulfilment requirements.
- Breeding and cultivation systems: the government plan’s stated priorities may make plant varieties, propagation and cultivation technology useful subjects for market research; the target does not guarantee procurement.
What this may mean for exhibitors
Flower producers and technology suppliers may use the fair to test how their varieties, quality standards and support offer fit buyer and distributor needs. The market figures are context for due diligence, not a promise of orders. Verify plant-health, customs and product requirements before setting prices or shipment terms.
What this may mean for visitors
Buyers may compare domestic and international product ranges, examine supplier capabilities and assess whether physical retail, online sales or export channels fit their plans. Use the published market indicators alongside your own price, quality and logistics research.
How ilikevents can help you at Asia Flower Expo Guangzhou
Planning around a clear sourcing or exhibiting objective can make the fair more useful. ilikevents can support visitors and exhibitors with practical preparation and participation services.
For visitors
- Exhibition visit planning around flower and horticulture sourcing goals
- Flight and hotel arrangements
- Visa application assistance
- Airport transfers and local transportation
- Interpreter and business guide services
- Exhibition ticket and registration assistance
- Business meeting coordination
- Factory visits and industrial tours
For exhibitors
- Exhibition registration and organiser coordination
- Stand selection and participation planning
- Booth design and construction
- Exhibition staffing and interpretation
- Promotional materials and advertising
- Business meeting arrangements
- Local market research and distributor identification
- Accommodation, flights and transportation
Explore Event Opportunities
Explore how Asia Flower Expo may support your flower or horticulture sourcing, market research or exhibiting plans with practical assistance from ilikevents.
Get Expert Assistance from ilikevents to plan your participation.
For further information, please click
here .
