Home Show Brazil 2027: a practical guide

Home Show Brazil — International Houseware and Gift Fair takes place from 3–5 August 2027 at Expo 2, Distrito Anhembi, São Paulo, Brazil. Organised by Uninet Exhibition Pte. Ltd., it is a professional B2B fair for housewares and gifts, with product categories ranging from kitchen and household goods to home furniture and smart-home products. The 2027 daily hours published by the organiser are 10:00–17:00 on 3–4 August and 10:00–16:00 on 5 August. The organiser’s visitor information identifies the venue as Expo 2, Distrito Anhembi, at Av. Olavo Fontoura, 1209, Santana, São Paulo, SP 02012-021.

Why Home Show Brazil matters to buyers and suppliers

Compare product ranges

The fair brings together multiple home-related categories in one professional sourcing setting. Buyers can compare products across kitchenware, tableware, storage, household appliances, home decoration, textiles, gifts, seasonal goods, gardening and furniture, then assess which ranges fit their own retail, wholesale or distribution channels.

Use the reported scale as context

The organiser reported that the 2026 edition brought together nearly 200 exhibitors from more than 10 countries and regions, including five national pavilions, and 10,412 professional visitors from 22 countries and regions. It also reported 744 targeted B2B matchmaking sessions. These are figures for 2026, not a forecast or guarantee for 2027. They indicate an international business orientation and a previous edition with structured buyer–supplier meetings.

Understand what is confirmed for 2027

The organiser has announced the 2027 dates, venue and daily hours. Check the organiser’s current visitor information for registration details and any tools or programme items confirmed for this edition; the available event information does not establish ticket prices or the status of every 2027 feature.

Who should visit Home Show Brazil?

Importers and sourcing teams

Useful if you are looking to broaden or refresh a housewares and gifts portfolio. Prioritise product categories that match your customer base, then compare supplier range, materials, packaging, minimum order requirements, lead times and documentation directly with each company. The organiser identifies importers among the professional visitor groups reported for an earlier edition.

Wholesalers and distributors

Useful if you need complementary products across several home and household categories. Compare the breadth of each supplier’s range, channel fit, stock and replenishment arrangements, and the support available for your market. Build a shortlist before travelling so that conversations focus on realistic category and commercial requirements. Wholesalers were among the visitor groups identified by the organiser for an earlier edition.

Retail-chain buyers and assortment planners

Useful if you evaluate products for a store network or a defined seasonal plan. Consider how each product could fit your assortment, price architecture, quality expectations, packaging and delivery schedule. Large chain stores were named among the professional visitor groups attracted to an earlier edition; this should not be taken as a confirmed profile of every 2027 attendee.

Manufacturers and brands considering the fair

Useful if your products match the published categories and you want to assess a route to international and regional business conversations. Before committing, clarify exhibitor terms, costs, logistics, buyer profile and the specific result you want from participation with the organiser. The 2026 exhibitor figures describe that edition only; they do not predict the 2027 exhibitor mix.

What can you find at Home Show Brazil?

Kitchen and household

• Kitchenware and tableware
• Sanitation and cleaning supplies
• Bathroom and pet supplies
• Home storage and organisation
• Daily consumables and household appliances

Home, décor and furnishings

• Home decoration
• Home textiles and carpets
• Home furniture and home-improvement products

Gifts, seasonal and lifestyle categories

• Crafts and gifts
• Holiday and party products
• Gardening and sports products
• Smart-home products

These categories are listed by the organiser. The exact participating companies and product ranges can change by edition, so check the current exhibitor information before finalising a sourcing plan.

What makes Home Show Brazil distinctive?

The fair’s stated scope combines home-related product categories with an international B2B sourcing focus. The organiser reported that the 2026 edition included five national pavilions and 744 targeted B2B matchmaking sessions, while the 2025 edition was described as combining a physical exhibition, digital exhibition and online trade. These are examples from earlier editions, not a promise that the same pavilion mix, matchmaking volume or digital tools will be available in 2027.

For buyers, the category range can support comparison across adjacent product groups. For suppliers, the previous international participation provides a reason to ask the organiser which buyer groups and participation formats are planned for the 2027 edition.

What should you try to achieve at Home Show Brazil?

If you are an importer

Set an objective such as: identify a shortlist of suppliers in two priority categories and compare their product, order and delivery terms. Bring your target specifications and the questions needed to decide whether a supplier merits follow-up.

If you are a wholesaler or distributor

Set an objective such as: find products that add a distinct category or price point to my current portfolio. Record which customer segment each product serves and what evidence you still need before considering an order.

If you buy for a retail chain

Set an objective such as: screen products against an upcoming assortment or seasonal brief. Compare packaging, quality requirements, delivery timing and the supplier’s ability to support the intended channel.

If you exhibit

Set an objective such as: test whether the fair’s documented visitor and product-category profile fits my target market. Agree measurable goals with your team, such as qualified conversations or follow-up requests; do not assume that attendance alone will produce sales.

How to prepare before Home Show Brazil

1. Define your sourcing brief

Choose the categories you are actively evaluating and write down your must-haves, acceptable alternatives and decision constraints. For home products, these may include material, dimensions, finish, packaging, intended use, safety or quality documentation, order quantities and delivery windows.

2. Check current exhibitor information

Use the organiser’s current exhibitor and visitor materials, where available, to identify companies and confirm whether your target categories are represented. Do not rely on a previous-edition exhibitor list as proof that a company will attend in 2027.

3. Prioritise companies

Sort targets into three groups: A — essential suppliers that match a current requirement; B — useful alternatives or adjacent categories; and C — explore if time allows companies that may inform future plans. Contact the organiser or companies to confirm whether appointments can be arranged.

4. Prepare supplier questions

• Which products and variants are available, and what can be customised?
• What materials, dimensions, finishes and packaging options apply?
• What are the minimum order quantities and production lead times?
• Which product, safety, quality or labelling documents are available for my market?
• How are samples, product changes and quality issues handled?
• What are the payment, delivery and after-sales terms?
• Can the supplier support repeat orders and the required replenishment schedule?

Requirements differ by product and destination market; verify applicable rules with qualified sources before placing an order.

How to make the most of the exhibition

Use the event’s three-day schedule to focus on the categories and conversations most likely to inform a decision. The final day has shorter published hours than the first two, so avoid leaving essential meetings until the close. Confirm the current floor plan and meeting arrangements before you travel; the page does not establish a particular hall layout or a 2027 matchmaking schedule.

For each supplier, capture the same information: Company → product → fit with my brief → open questions → contact → next action. For example, a kitchenware buyer might record the material and size range, available packaging, minimum order, delivery timing and documents still required. This makes comparisons clearer after the fair and reduces reliance on memory.

Separate a promising conversation from a verified commercial fit. Ask for written specifications and terms, compare like with like, and check whether the proposed product meets your market’s requirements before making a purchasing decision.

Plan your three days at Home Show Brazil

Before the visit

Check the latest registration information, the venue details and the published daily hours. Confirm any appointments and allow time to review products and record supplier information.

During the first two days

The organiser lists 10:00–17:00 hours for 3 and 4 August. Use the longer days for priority supplier conversations and category comparisons. Keep time for follow-up questions rather than trying to cover every product group.

On the final day

The organiser lists 10:00–16:00 hours for 5 August. Use the shorter day to revisit high-priority suppliers, clarify unresolved points and confirm the next step for any discussion that merits follow-up.

After Home Show Brazil: turn conversations into decisions

Within a few days, sort contacts into A — immediate review, B — possible fit and C — market information. For each A contact, send a concise follow-up that identifies the product discussed and requests the missing information: specifications, samples, price basis, minimum order, lead time, packaging, compliance documents or delivery terms.

Compare suppliers against the same criteria and record what remains unverified. In particular, distinguish an indicative conversation from a written quotation or confirmed capability. Share the comparison with the colleagues who approve product, quality, logistics and purchasing decisions before progressing an order.

Who should consider exhibiting at Home Show Brazil?

The organiser lists categories across kitchen and household goods, home decoration, textiles and carpets, crafts and gifts, holiday and party products, gardening and sports, smart-home products, home improvements and furniture. Manufacturers, brands and suppliers whose products fit these categories may assess the fair as a route to professional B2B conversations.

Before booking, ask the organiser for the 2027 exhibitor package, stand and service costs, visitor profile, logistics requirements, deadlines and any available meeting tools. Set a clear objective—such as market testing, distributor discussions or presenting a new product range—and assess the event against that objective. The 2026 figures of nearly 200 exhibitors and 10,412 visitors are historical reported figures, not a forecast of the next edition.

Home Show Brazil visitor checklist

Before

• ☐ Confirm registration, entry requirements and current event information.
• ☐ Select product categories and create an A/B/C supplier shortlist.
• ☐ Prepare product specifications, order questions and a realistic time plan.
• ☐ Confirm venue details, appointments and daily hours.

During

• ☐ Record supplier, product, terms to verify and next action consistently.
• ☐ Compare alternatives using the same criteria.
• ☐ Ask for written specifications and documentation where relevant.
• ☐ Revisit essential suppliers before the shorter final day ends.

After

• ☐ Send targeted follow-up requests while conversations are fresh.
• ☐ Compare terms and verify product compliance for your market.
• ☐ Share findings with purchasing, quality and logistics colleagues.

Is Home Show Brazil worth visiting?

It is most relevant to professional buyers and suppliers working with housewares, gifts and adjacent home-product categories. Importers, wholesalers and retail-chain buyers can use the category mix to compare suppliers and product options; suppliers can assess the fair against their own target-market and participation goals. The organiser’s 2026 visitor and exhibitor figures indicate international reach in that edition, but do not guarantee the same scale or a specific business result in 2027. The value of a visit depends on checking the current exhibitor information and arriving with defined product and supplier questions.

Home Show Brazil 2027 at a glance

Dates, venue and hours are published for 2027. The cited scale and visitor-profile figures describe earlier editions; confirm the current exhibitor list and visitor arrangements with the organiser.

Make your visit purposeful

Choose the products you need to evaluate, compare suppliers consistently and leave each conversation with a clear next step. Shortlist. Compare. Verify. Follow up.

Housewares and home-product opportunities in Brazil

A narrow demand indicator

Brazil’s official IBGE retail-sales release reported a 6.9% year-on-year increase in sales for the furniture and household-appliances activity group in December 2025. This is a monthly comparison for that defined retail group—not a measure of the whole housewares market, import demand or a forecast. It offers limited context for the fair’s furniture and appliance categories, but should not be generalised to gifts, textiles, décor or other listed segments.

What buyers and suppliers could investigate

Suppliers of furniture and household appliances may use the indicator as a prompt to test category-specific demand with local buyers and distributors; the figure alone does not establish profitability, market share or product fit. Visitors can compare available products and ask buyers or suppliers about channel requirements, price points, replenishment and documentation. Product-level demand and applicable market-entry requirements should be verified independently before commercial decisions.

Market section limited: the available evidence does not establish comparable market size across the fair’s categories, category-specific import demand or current product rules.

Discover São Paulo

São Paulo offers visitors cultural options beyond the business programme. The event venue is in the city of São Paulo, at Distrito Anhembi.

São Paulo Museum of Art (MASP)

The museum reports a collection of more than 11,000 works across several media, offering a broad perspective on art and visual culture in the city.

Pinacoteca de São Paulo

The Pinacoteca is an art museum with collections and exhibitions focused on visual arts. A visit can add a cultural dimension to a business trip.

Check each institution’s current visitor information before making plans. You can fit a museum visit around the fair according to your available time, without relying on unverified opening hours or travel estimates.