Aquatic Excellence: Navigating the Future of Water and Wellness

Target Audience & Visitor Profile: Connecting Global Decision-Makers

Piscina & Wellness Barcelona attracts a high-caliber professional audience, ensuring that exhibitors meet target buyers with real purchasing power:

·       Hotel & Resort Managers: Looking to upgrade guest experiences with high-end spas and infinity pools.

·       Architects & Urban Planners: Seeking sustainable aquatic designs for residential and public spaces.

·       Pool Construction Specialists: Scouting for the latest in liner materials, filtration, and automated covers.

·       Wellness Center Operators: Sourcing specialized hydrotherapy equipment and sauna technology.

·       Real Estate Developers: Identifying "Blue Tech" solutions that increase property value and environmental ratings.

Market & Sector Opportunity: Capturing Regional Demand

The Southern European and Mediterranean regions are witnessing a surge in investment opportunities driven by a tourism rebound and a shift toward wellness-centric lifestyles:

·       Market Size: Spain is the second-largest pool market in Europe and the fourth in the world, with over 1.3 million pools in operation.

·       Regional Demand: There is a massive demand for retrofitting and renovation solutions aimed at water scarcity and energy conservation.

·       Investment Focus: Significant capital is flowing into "Wellness Real Estate" and decentralized water recycling systems for private villas and boutique hotels.

Attendance Advantage:

By attending, you gain exclusive access to the Wellness Experience, a fully functional spa showcase where you can test live equipment. Furthermore, the Innovation Awards offer a first look at products that will set the industry standards for 2026 and beyond